NavigationArts.com

our company

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Navigation Arts Location Map

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Find out more about our consulting services. McLean. Boston. New York.

What's New

Dustin Collis

Live in Vegas

CIO Dustin Collis to Speak at Annual Sitecore Symposium in Las Vegas, Sept 10th.

Solutions

Thinking Big

Clark Construction

Digital Innovation

Reimagining how our clients can do business in the digital world.

Thinking Small

University Website Design

Mobile & Responsive

A responsive design approach engages users wherever they are. Web. Tablets. Mobile.

User Experience

Left Brain

PFC Energy

Critical Thinking

User-centered digital strategies help our clients surpass their competition.

Right Brain

National Aquarium

Immersive Design

Exciting and memorable visual experiences guide users through digital channels.

Technology

Sitecore

sitecore

Certified Partner

NavArts is one of only 7 Sitecore partners in the USA with 4 or more certifications.

Drupal

Drupal 7 Content Management

Open-Source

NavArts brings proven process and UX skills to the popular open-source platform.

our work

Case Study

Marriott

Marriott International

Multisite design creates seamless booking across more than 3,000 properties.

Design

Portfolio_Water

Portfolio

Cutting-edge design to revolutionize the world of user experience.

Insights

Content Guide

content migration whitepaper

Download

Give content as much attention as the design, code and testing of your site.

Sitecore Saves

Dustin Collis

Watch

Webinar: 8 Principles of Content Strategy & Enterprise Architecture

Search

Digital Strategy

"NavigationArts helped us redefine the brand we wanted to convey to our users and really pushed us to step out of our comfort zone to meet the needs of emerging technologies. The results were fantastic.”

Caitlin Moore, Chief of Staff to the Executive Director for CityBridge Foundation


In a digital strategy engagement, our experienced consultants reconcile user needs, corporate goals, and an array of interactive technologies to establish a strategic roadmap for the continued evolution of an organization. We work with our clients to assess their unique business goals and their competitive landscape. We establish and track Key Performance Indicators (KPIs) from the very beginning of a project. We generate concepts and create a strategic roadmap around which tactical efforts can be planned, implemented, and measured.


The Phillips Collection

Our Strategic Areas of Expertise Include:

  • Customer acquisition and retention
  • Demand generation
  • Content management
  • Content monetization
  • Channel integration
  • Collaboration efficiencies

Our clients rely on our proven approach to strategy that reduces risk and fosters burgeoning technologies. We provide a pathway for the safe experimentation needed to identify opportunities with the highest probability of success.


Our Digital Strategies:

  • Provide a roadmap for the continued evolution of an organization
  • Establish and track organizational KPIs
  • Yield a big picture view around which tactical efforts can be planned
  • Use ideas that exist within the organization while leveraging the objectivity of third party observers
  • Reduce risk and foster burgeoning technologies
  • Encourage the safe experimentation needed to identify opportunities with the highest probability of success
  • Make all of these possible in a repeatable, ongoing process

Our holistic approach to strategy takes into account enterprise goals and contextual user needs. Our approach enables digital agility and a nearly symphonic orchestration of the steps toward the roadmap.