News

2003 Press Release

Freddie Mac Announces Redesign of Corporate Web site

New Navigation, Content Organization Provide Quick Access to Information

MCLEAN, VA — November 10, 2003 — Freddie Mac today announced the redesign of its corporate Web site at FreddieMac.com. The redesigned site incorporates the best web practices and standards to create a new corporate site with improved navigation and content that is easier to find and use.

"Freddie Mac's services and the information we provide have evolved over time, as has the industry within which we work, and our website has been enhanced to reflect these changes," said David Palombi, vice president of Corporate & Marketing Communications. "We're committed to meeting our users' needs, and to giving them access to tools and information they require and in the form that best suits them."

The site redesign comes after a year-long series of site user surveys and usability tests to identify the changes most useful to the company's customers and Web site visitors. The result is a more effective and user-centric site-wide navigation scheme with more direct access to business and consumer content, as well as enhanced web-based business functionality. The new site breaks content into three groups that reflect Freddie Mac's business and mission areas of focus:

  • Doing Business with Freddie Mac , including business information, online tools and transaction applications for each of the company's lines of business
  • About Freddie Mac , including corporate information, initiatives and news
  • Resources for Homeownership , including consumer information on credit and homeownership

In addition, content within About Freddie Mac and Resources for Homeownership has been reorganized and updated to provide users with quick access to current information.

Prior to this redesign, the Web site won several awards, including the Web Marketing Association's (WMA) "Best Education Web site" for the Your Route to Homeownership consumer education online program and the WMA's Standard of Excellence WebAward for the online CreditSmart financial literacy curriculum.

Freddie Mac is a stockholder-owned corporation established by Congress in 1970 to support homeownership and rental housing. Freddie Mac purchases single-family and multifamily residential mortgages and mortgage-related securities, which it finances primarily by issuing mortgage passthrough securities and debt instruments in the capital markets. Over the years, Freddie Mac has opened doors for one in six homebuyers and more than two million renters in America.